Q-commerce ('quick commerce') - sometimes used interchangeably with 'on-demand delivery' and 'e-grocery' - is e-commerce in a new, faster form. It combines the merits of traditional e-commerce with innovations in last-mile delivery.

Welcome to Q, where you're guaranteed to find something to wear at such a low price that you'll feel like you won the jackpot. We believe in providing women with clothes that are both affordable and stylish. You should look and feel like a million bucks even if you spend a fraction of the price.

Shop Q carries only the highest quality, affordable women's clothes, shoes, and accessories. We believe in providing women with clothes that are both affordable and stylish.

The company primarily operates online, but it also has five brick-and-mortar locations. Fashion Nova is known to use affiliate marketing, particularly on Instagram. Models, celebrities, and other customers receive payments or free clothing in exchange for generating publicity about the company.